The tag properties offered in the Sportal365 CMS serve as features designed to visually enrich the look of tag pages on your website and optimize them for search engines.
Remember that when you create a tag, you can create a tag page on your website that consists of all posts related to that tag. The content properties help you optimize the page associated with the tag.
Optimizing a tag
Follow the steps below to learn how to optimize the tags you create. Here’s how:
From the main navigation, select Tags.
When the tags listing screens open, select the tag you want to optimize (e.g. “Transfer rumors_test”).
Next, when the tag edit screen opens, go to the content properties in the right corner of your screen. There are three tabs with properties to optimize your tag–Media, URLs, SEO.
The Media tab is where you upload a Main media for your tags. The Main image is the image that will appear as header (or main media) of your tag page.
Note that when you optimize the media of a tag you have created, you optimize the way the page consisting of all posts related to the tag will look like.
To optimize your tag media:
Expand the Media tab to select tag media.
2. If you want to upload new main image(s), select Upload new images.
3. To upload already existing images in the system as main image(s), select Toggle already uploaded images.
4. To change the main media to a video or gallery, expand the Choose Main Media box and select from the options.
Note that once you select an image as main media, you can crop it by selecting Crop image.
See also the Content properties for specific content titles.
By optimizing the URLs tab, you tell search engines what tag pages of your website to index and what not. This feature is especially helpful in cases such as advertising campaigns and duplicated content.
To optimize your tag’s URLs tab:
Expand the URLs tab.
2. In the External URL box, paste the URL to an external source you want to send users to.
This is especially useful in advertising campaigns. It means that when you click on a tag, say “transfer rumors”, you won’t be redirected to a page consisting of all posts related to the tag, but to the external URL, you have input.
3. Next, expand the Type of redirect to select if you want your redirect to be permanent/temporary.
This determines whether to permanently send search engines/users to the external URL or temporary for the lasting of an advertising campaign for example.
4. Lastly, if you want to avoid duplicating content, select the Canonical URL box and paste the preferred URL you want search engines to index.
The use of canonical URLs helps you tell search engines what specific page to index in cases where you have duplicating or similar content on your website.
For more information, see URLs in the Content properties for specific content titles.
The SEO property will help optimize your tag page so it is easily discovered online.
To optimize your tag’s SEO tab:
Expand the SEO tab.
2. If you want to write an alternative title, enter it in the SEO Title box.
3. If you want the SEO title to match that of your tag’s main title, select Copy SEO title from main title.
4. Next, enter a description in the SEO Description box.
5. To further describe your tag, enter keywords in the SEO Keywords box.
6. Use the Slug box, to enter a custom slug or generate a slug from your tag’s SEO title.
7. Lastly, if you want your tag page to be indexed/followed, select Allow indexing and Allow following.
Next: How to add a new Author.